Team AOC should be able to set the direction for Pull Up to the South without having to manage the machinery behind it.
Pull Up to the South will bring Team AOC alongside Southern campaigns in the final month before Election Day through canvassing, phone banks, trainings, and digital organizing.
Soft Power Studio will serve as the coordination lead for the initiative and take the day-to-day coordination off Team AOC’s plate.
A dedicated Soft Power Studio lead will manage the master calendar, coordinate directly with participating campaigns, schedule trainings, canvasses, and phone banks, collect materials and information, track open items, manage confirmations and follow-ups, and make sure everyone knows what is happening and what they need to do next.
Team AOC will set the direction. Campaigns will run their field programs. Soft Power Studio will coordinate everything between them.
Team AOC will not need to chase schedules, manage campaign threads, send reminders, track outstanding materials, or keep up with the dozens of details required to move the initiative forward. We will handle that.
When Team AOC needs to make a decision, we will bring it forward clearly. Everything else stays with us.
Pull Up to the South will involve multiple campaigns, multiple activities, and a compressed timeline. Our role is to give all of that work one coordinating center.
Each participating campaign will have a single Soft Power Studio contact for scheduling, requests, materials, logistics, and follow-up. Rather than Team AOC managing separate threads with each campaign, those threads will run through us.
We will maintain the master calendar, coordinate dates and logistics, schedule activities, collect what is needed from each campaign, send confirmations and reminders, track outstanding items, and follow up until they are resolved.
If something changes, we handle the coordination around the change. If something is missing, we follow up. If schedules conflict, we work through the options. If Team AOC needs to make a decision, we organize the relevant information and bring it forward.
The goal is simple: Team AOC should be able to set the direction for Pull Up to the South without having to manage the machinery behind it.
Soft Power Studio will own the coordination of Pull Up to the South from start to finish.
Once Team AOC establishes the priorities, our team will manage the schedules, campaign communication, confirmations, materials, follow-ups, changes, and outstanding items required to carry them out.
Participating campaigns will continue to own their field programs, voter data, scripts, campaign staff, and campaign-specific decisions. Team AOC will continue to own political and strategic decisions and anything requiring the Congresswoman’s approval.
Owns political and strategic decisions and anything requiring the Congresswoman’s approval.
Manages the schedules, campaign communication, confirmations, materials, follow-ups, changes, and outstanding items.
Own their field programs, voter data, scripts, campaign staff, and campaign-specific decisions.
Everything required to coordinate between those two stays with Soft Power Studio.
Team AOC will not need to manage individual campaign threads, chase materials, reconcile calendars, send reminders, or keep track of what is outstanding. We will handle those details and bring Team AOC only the decisions, approvals, or interventions that require its attention.
We will connect directly with each participating campaign, establish a point of contact, collect key dates and needs, identify outstanding decisions, and build the master calendar.
We will get the first trainings, canvasses, and phone banks scheduled and make sure everyone involved knows what is expected of them.
We will manage coordination across campaigns as activities get underway.
Schedules, confirmations, reminders, materials, changes, and follow-ups will run through Soft Power Studio. We will keep the master calendar current and make sure outstanding items are closed.
Team AOC will receive a concise weekly look-ahead covering what is confirmed, what has changed, and anything that requires a decision.
As Election Day approaches, we will tighten the schedule, coordinate final activities, close outstanding items, and make sure campaigns and Team AOC have what they need for the final push.
At the end of the engagement, we will provide a concise summary of what ran, participation, and any remaining follow-up.
Soft Power Studio will serve as the central coordination point between Team AOC and participating campaigns.
We will:
Team AOC and participating campaigns will determine the substance of the trainings. Soft Power Studio will coordinate everything required to get them on the calendar and get people there.
We will coordinate:
Campaigns will run their canvassing programs. Soft Power Studio will coordinate Team AOC’s participation and the logistics around each activation.
We will coordinate:
Campaigns will provide the voter data, scripts, and campaign-specific calling programs. Soft Power Studio will coordinate everything around them.
We will coordinate:
Soft Power Studio will maintain one master calendar for the entire initiative, covering trainings, canvasses, phone banks, Team AOC participation, and major campaign commitments.
Team AOC will receive one concise weekly look-ahead covering what is happening, what has changed, what remains outstanding, and what requires a decision.
We will also hold one short standing weekly check-in with Team AOC’s designated point of contact.
Everything in between is ours to manage.
The flat fee covers Soft Power Studio’s executive coordination of Pull Up to the South for one month.
This includes a dedicated coordination lead, campaign liaison, master calendar management, training coordination, canvass and phone bank scheduling, digital call platform coordination, confirmations and follow-ups, weekly updates, and end-of-engagement closeout.
Team AOC will provide:
Our job is to keep what reaches Team AOC to a minimum.
Any outside expenses will be approved by Team AOC in advance and billed at cost. No outside expense will be incurred without written approval.
Potential expenses may include platform licensing, trainer fees, travel if requested, or printed materials.
This engagement is separate from and complementary to Soft Power Studio’s existing advisory work with Team AOC.